1. MŠ Horní Bříza
The CaregiverServes Parents of preschool-aged children
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
1. MŠ Horní Bříza anchors on Green (#83b473) as their primary brand signal, paired with Blue (#4e8293), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#83b473
Primary
#4e8293
Secondary
#c7d7d9
Accent
#e3bb84
Accent
#8bacc2
Accent
#fdfdfd
Background
Typography
Headings set in Rubik (a sans-serif — clean, modern, and optimized for digital), body in SFMono-Regular (a monospace — technical and precise, common in code-first brands).
Logo Anatomy
1. MŠ Horní Bříza uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
1. MŠ Horní Bříza is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
elementary
direct
Signature Words
Design Playbook
natural
full_color
flat
navbar
rounded
comfortable
image
Digital Footprint
Built on WordPress.
Market Presence
Local market, headquartered in Horní Bříza, CZ.
CZ
Horní Bříza, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Bright Blue
The color #4a8eff is used for primary buttons and accents throughout the website.
Czech Language
The website is primarily in Czech, reflecting the local community.
Rainbow-tree logo
A logo featuring a birch tree with children peeking out from behind it, set against a rainbow and sky background, in a soft, illustrative style.
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