24BRICK.CZ
The Creator“Osvětlení a doplňky pro LEGO® stavebnice”
Serves LEGO enthusiasts and collectors
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
24BRICK.CZ anchors on Blue (#3783ba) as their primary brand signal, paired with Blue (#0b1a37), and accented by Gray. The palette leans warm — inviting and energetic.
#c8c8c8
Accent
#7c7c7c
Accent
#e8e8e8
Background
#ffffff
Background
#3783ba
Primary
#0b1a37
Secondary
Typography
Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
24BRICK.CZ uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, playful.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
24BRICK.CZ is authoritative and decisive.
third
middle_school
direct
Signature Words
Design Playbook
product, studio
studio
saturated
flat
horizontal
rounded
moderate
image_carousel
Digital Footprint
Built on Shoptet, active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Number in Brand Name
Using a number in the brand name.
Source Sans 3
Used for body text, providing a clean and readable appearance.
Social Media Intelligence
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