4dum.cz logo

4dum.cz

The Everyman

Vše pro dům, byt a zahradu

Home & Garden·Home & Garden·4dum.cz

Serves Homeowners and renters looking for home, apartment, and garden products.

Source Sans 3ReliablePracticalHelpfulApproachable10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

QualityCustomer SatisfactionValueTrustworthiness

Color Intelligence

4dum.cz anchors on a vivid Orange (#fca413) as their primary brand signal, paired with Orange (#fe8001), and accented by Yellow. The palette leans warm — inviting and energetic.

#fca413

Primary

#fe8001

Secondary

#ffff00

Accent

#1a1937

Accent

#ffc807

Accent

#f8fafb

Background

warm palette(4w/2c)Orange · Yellow · Blue

Typography

Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
Source Sans 3BodySans Serif
Aa
Exo 2HeadingsSans Serif
Aa
Nunito Sanssecondary_headingSans Serif
Aa
Source Sans ProcaptionSans Serif
Aa
ikonyUIDecorative

Logo Anatomy

4dum.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, simple.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

4/10

moderncleansimple

Brand Character

4dum.cz is authoritative and decisive, energetic and passionate, simply spoken and accessible.

Confidence
75%
Enthusiasm
70%
Warmth
55%
Formality
50%
Urgency
45%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

důmbytzahradaproduktyeshop

Design Playbook

Photography

product photography, lifestyle

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

balanced

Hero Approach

image_carousel

Digital Footprint

Built on myshoptet, active on 2 social platforms.

Built withmyshoptet
Social
facebookinstagram

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

4dum.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by 4dum.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: rectangle

Complexity40%
moderncleansimple

Brand Codes

Tangerine Yellow

Signature ColorSupporting

Used for primary buttons and highlights, creating a sense of trust.

Consistency70%
Website
ActiveOccasional

Exo 2

Typography CodeSupporting

Used for headings and body text, providing a modern and readable look.

Consistency80%
Website
ActiveOccasional

Flower-like shape

Signature ShapeSupporting

A flower-like shape with four petals and a number '4' inside is used as a distinctive visual element.

Consistency90%
Website
ActiveOccasional

Rounded sans-serif

Typography CodeSupporting

The brand uses a rounded sans-serif typeface for the 'DUM' text.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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