4Slim
The Everyman“Slaďte bez výčitek.”
Serves Health-conscious individuals seeking sugar alternatives
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
4Slim anchors on a muted Green (#2e452f) as their primary brand signal, paired with Orange (#eee6dc), and accented by Orange. The palette leans warm — inviting and energetic.
#2e452f
Primary
#eee6dc
Secondary
#ae6226
Accent
#000000
Background
#193ad1
Accent
#535d49
Accent
Typography
Headings set in Brule (a display face — designed for headlines and visual impact), body in Noto Sans (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
4Slim uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: clean, modern.
Wordmark
rectangle
Text
3/10
Brand Character
4Slim is authoritative and decisive, warm and approachable, energetic and passionate.
first_plural
middle_school
playful
Signature Words
Design Playbook
product, lifestyle
natural
full_color
flat
top_navigation
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
4Slim is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by 4Slim. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoPrimary shape: rectangle
Brand Codes
Olive Green
#2e452f used in the logo and as a primary accent color.
Noto Sans
Used for body text, providing a clean and readable look.
Jezte méně cukru, slaďte bez výčitek
Repeated phrase emphasizing the benefits of the product.
Fruit Illustrations
The packaging features illustrations of fruits like peaches, berries, and strawberries, suggesting natural ingredients and a healthy focus.
Social Media Intelligence
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png)

