What Drives Them
Color Intelligence
and accented by Gray. The palette leans warm — inviting and energetic.
#292526
Background
#555353
Accent
#8b8989
Accent
#bcbbbb
Accent
#fcfcfc
Background
#141011
Text
Typography
Single-font system — disciplined and consistent.
Logo Anatomy
919.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
919.cz is authoritative and decisive, energetic and passionate, simply spoken and accessible.
third
high_school
soft
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Diesel Black (#292526)
Used for the main text and some background elements, providing a contrast to the lighter background.
Open Sans
Used throughout the website for a clean and readable appearance, contributing to a modern feel.
Malý eshop s velkým fashion srdcem
Used in the meta description, suggesting a personal and passionate approach to fashion retail.
Brand Names
Naming products after the brand names they carry (Diesel, Pepe Jeans, Calvin Klein).
919 logo
The logo features the number '919' stacked above the words 'CONCEPT STORE' in a simple, sans-serif typeface.
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