A2larm
The Outlaw“Deník Alarm | Nejčtenější progresivní deník v ČR”
Serves Progressive readers interested in current affairs and social issues
What Drives Them
Challenges the status quo. Breaks rules to build better ones.
Color Intelligence
A2larm anchors on a vivid Red (#fb1c4b) as their primary brand signal, paired with Red (#5d0a1c), and accented by Red. The palette leans warm — inviting and energetic.
#fb1c4b
Primary
#5d0a1c
Secondary
#31050f
Accent
#890f29
Accent
#020001
Text
#f0ebe1
Accent
Typography
A2larm uses FKGroteskAlarm across both headings and body — a sans-serif — clean, modern, and optimized for digital.
Logo Anatomy
A2larm uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
A2larm is authoritative and decisive, energetic and passionate.
third
college
urgent
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 4 social platforms.
Market Presence
Nationwide presence, headquartered in Prague, CZ.
CZ
Prague, CZ
national
cs
A2larm is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by A2larm. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
A2larm
Short, memorable, and emphasizes the core business.
FKGroteskAlarm
Distinctive font choice that shapes the identity.
Alarm wordmark
The word "Alarm" is used as a wordmark, often preceded by an asterisk.
Social Media Intelligence
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