What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
and accented by Gray. The palette leans warm — inviting and energetic.
#e9e9e8
Background
#fffffe
Background
#d1d1d1
Accent
#bbbbbb
Accent
#747373
Accent
#151414
Text
Typography
Headings set in var(--template-headings-font) (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
AB reflex uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
AB reflex is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
middle_school
direct
Signature Words
Design Playbook
product, stock
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on Shoptet.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
AB reflex is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AB reflex. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
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Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Dark Gray (#141313)
Used for text and some design elements, providing contrast.
Roboto
Used for headings and body text, providing a clean and readable feel.
Reflexní prvky AB reflex
Repeated in the title and description, emphasizing the brand name.
Product Category + Brand
Naming products as 'Reflexní pásky AB reflex'
AB reflex font
The logo uses a specific font for 'AB' in blue and 'reflex' in black, creating a distinct visual identity.
Arc
A grey arc shape is positioned above the text, adding a unique visual element to the logo.
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