ACW SALOON
The InnocentServes Locals and tourists seeking American cuisine and a Western-themed dining experience
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
ACW SALOON anchors on a muted Orange (#60544b) as their primary brand signal, paired with Orange (#51453c). The palette leans warm — inviting and energetic.
#60544b
Primary
#a5a5a5
Background
#7b7977
Background
#51453c
Secondary
#3e2f24
Background
#fefefe
Background
Typography
Headings set in Roboto (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
ACW SALOON uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
ACW SALOON is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
high_school
playful
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, headquartered in Plzeň, CZ, communicating in 2 languages.
CZ
Plzeň, CZ
local
en, cs
ACW SALOON is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ACW SALOON. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Western
The saloon theme evokes American Western culture.
Founded in 2000
Establishes a sense of history and tradition.
Social Media Intelligence
More brands in Food & Beverage
Explore other brands in this industry to compare visual identities.
![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
