AdvertLab logo

AdvertLab

The Creator

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Marketing·Marketing Agency·advertlab.cz

Serves Small to medium-sized businesses

Open SansInnovativeCreativeReliableProfessional11/12 intel

What Drives Them

The Creator

Brings ideas to life. Values imagination and self-expression.

Customer SatisfactionInnovationResults-OrientedIntegrity

Color Intelligence

AdvertLab anchors on Purple (#674580) as their primary brand signal, paired with Blue (#4b4bb4), and accented by Gray. The palette leans cool — projecting trust and professionalism.

#674580

Primary

#4b4bb4

Secondary

#000000

Background

#7f837d

Accent

#d6d3d8

Background

#c1bac2

Accent

cool palette(1w/4c)Purple · Blue · Gray

Typography

Headings set in Poppins (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital).

Aa
Open SansBodySans Serif
Aa
PoppinsHeadingsSans Serif

Logo Anatomy

AdvertLab uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, professional.

Type

Combination Mark

Primary Shape

abstract

Contains

Icon + Text

Complexity

5/10

moderncleanprofessional

Brand Character

AdvertLab is authoritative and decisive, energetic and passionate.

Enthusiasm
75%
Confidence
70%
Formality
65%
Warmth
60%
Technicality
50%
Voice Person

first_plural

Reading Level

high_school

CTA Style

direct

Signature Words

marketingový partnerprezentaci na internetunové zákazníkyvidětzáleží

Design Playbook

Photography

stock, business

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on WordPress, active on 3 social platforms.

Built withWordPress
Social
facebookinstagramlinkedin

Market Presence

Regional presence, based in CZ.

Origin

CZ

Market Scope

regional

Languages

cs

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Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: abstract

Complexity50%
moderncleanprofessional

Brand Codes

Purple

Signature ColorSupporting

Used in logo and website accents

Consistency80%
WebsiteSocial
ActiveOccasional

Open Sans

Typography CodeSupporting

Used for body text, creating a clean and readable feel

Consistency90%
Website
ActiveOccasional

Poppins

Typography CodeSupporting

Used for headings, providing a modern and bold look

Consistency90%
Website
ActiveOccasional

Full-width sections

Ux Pattern CodeSupporting

Website uses full-width sections to divide content

Consistency80%
Website
ActiveOccasional

Triangle arrangement

Signature ShapeSupporting

Three triangles arranged in a specific formation, resembling a stylized 'M' or mountain range.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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