AFFcentrum.cz logo

AFFcentrum.cz

The Explorer
Sports·Skydiving Training Center·affcentrum.cz

Serves Individuals interested in skydiving and AFF training

proxima-novaProfessionalAdventurousReliableModern10/12 intel

What Drives Them

🧭
The Explorer

Pushes boundaries. Seeks new frontiers and experiences.

SafetyExpertiseCustomer SatisfactionInnovation

Color Intelligence

AFFcentrum.cz anchors on a vivid Orange (#e9980b) as their primary brand signal, paired with Orange (#febc00), and accented by Orange. The palette leans warm — inviting and energetic.

#e9980b

Primary

#febc00

Secondary

#f8bf2a

Accent

#ffff00

Accent

#000000

Background

#e7e6e6

Accent

warm palette(6w/0c)Orange · Yellow · Gray

Typography

Headings set in Raleway (a sans-serif — clean, modern, and optimized for digital), body in proxima-nova (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
proxima-novaBodySans Serif
Aa
RalewayHeadingsSans Serif
Aa
Open Sanssecondary_headingSans Serif
Aa
RobotoUISans Serif

Logo Anatomy

AFFcentrum.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, dynamic.

Type

Combination Mark

Primary Shape

abstract

Contains

Icon + Text

Complexity

6/10

moderndynamic

Brand Character

AFFcentrum.cz is casual and conversational, authoritative and decisive, energetic and passionate — also urgent and action-driven.

Confidence
95%
Enthusiasm
90%
Urgency
70%
Technicality
60%
Warmth
50%
Voice Person

first_plural

Reading Level

high_school

CTA Style

urgent

Signature Words

AFFseskokparašutistů

Design Playbook

Photography

action, aerial

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

video

Digital Footprint

Built on WordPress, active on 1 social platform.

Built withWordPress
Social
facebook

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

AFFcentrum.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AFFcentrum.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: abstract

Complexity60%
moderndynamic

Brand Codes

Vivid Yellow

Signature ColorSupporting

Used for calls to action and highlights.

Consistency80%
WebsiteAdvertisingSocial
ActiveOccasional

Proxima Nova

Typography CodeSupporting

Modern and clean font used for headings.

Consistency75%
Website
ActiveOccasional

Action Shots

Photography Style CodeSupporting

Dynamic photos of people skydiving.

Consistency90%
WebsiteAdvertisingSocial
ActiveOccasional

výcvikové středisko parašutistů

CatchphraseSupporting

Appears in the meta description.

Consistency70%
Website
ActiveOccasional

Parachutist Icon

Illustration Style CodeSupporting

A stylized, simple illustration of a parachutist is used as a central icon.

Consistency90%
Website
ActiveOccasional

AFF Font

Typography CodeSupporting

The 'AFF' letters are bold and stylized, forming a distinctive part of the logo.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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