ALATEX
The Ruler“Webbing tailored to your requirements”
Serves Manufacturers using webbing in their products
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
ALATEX anchors on a muted Blue (#476b7f) as their primary brand signal, paired with Yellow (#877a14), and accented by Gray. The palette leans warm — inviting and energetic.
#476b7f
Primary
#888888
Accent
#877a14
Secondary
#c0bfbf
Accent
#ffffff
Background
#2f2f2e
Background
Typography
Headings set in Istok Web (a sans-serif — clean, modern, and optimized for digital), body in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
ALATEX uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
ALATEX is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
college
direct
Signature Words
Design Playbook
Digital Footprint
active on 2 social platforms.
Market Presence
Nationwide presence, based in DE, communicating in 2 languages.
DE
national
en, de
ALATEX is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ALATEX. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
Steel Blue
Used in the logo and as a primary accent color, #476b7f.
Istok Web
Used for headings, providing a modern and clean feel.
Product Focus
Naming products based on their specific type of narrow webbing.
ALATEX font
The ALATEX logo uses a specific sans-serif font with a bold, slightly condensed appearance.
Social Media Intelligence
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