Alexar
The InnocentServes Businesses needing custom textile labels and ribbons
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Alexar anchors on a muted Orange (#c8bc9e) as their primary brand signal, paired with Green (#4a5238), and accented by Orange. The palette leans warm — inviting and energetic.
#c8bc9e
Primary
#4a5238
Secondary
#9a9078
Accent
#dfd7ca
Accent
#796743
Accent
#f8f6f1
Background
Typography
Headings set in Roboto Slab (a slab serif — bold and impactful, blending tradition with modern punch), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Alexar uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, professional.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
Alexar is authoritative and decisive.
first_plural
middle_school
direct
Signature Words
Design Playbook
product, stock
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Alexar is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Alexar. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
1987
Mentions founding year of 1987
#c8bc9e
Used in the website's design elements and backgrounds.
Roboto Slab
Used for headings, providing a modern and readable feel.
Dekorační Stuhy logo
The logo features the words "Dekorační Stuhy" in a colorful, blocky, slightly irregular font, set against a patterned background.
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