Alena Křepelková - Ali Art Studio
The Creator“Fotograf / portrait / business / wedding / family”
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
Alena Křepelková - Ali Art Studio anchors on Blue (#174a75) as their primary brand signal, paired with Blue (#c5d3dc), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#174a75
Primary
#c5d3dc
Secondary
#618198
Accent
#fbfcfc
Background
#7392aa
Accent
#d5dfff
Accent
Typography
Headings set in cormorantgaramond (a serif — evoking tradition, authority, and print heritage), body in open sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Alena Křepelková - Ali Art Studio uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Alena Křepelková - Ali Art Studio is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
high_school
soft
Signature Words
Design Playbook
Portrait, Candid, Lifestyle
natural
realistic
minimal
rounded
moderate
Digital Footprint
Built on Wix.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Alena Křepelková
The brand is named after and features the founder, a photographer.
Cormorant Garamond
Elegant serif font used for headings, conveying a sophisticated and artistic feel.
Lifestyle Photography
Focus on natural and candid shots.
Romantic outdoor portraits
The photography style features romantic outdoor portraits of couples, often in natural settings like lakes and forests, with a focus on capturing intimate moments.
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