ALTEC spol. s r.o.
The Ruler“Bottling specialists”
Serves Food, chemical, and cosmetic manufacturers
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
and accented by Gray. The palette leans warm — inviting and energetic.
#231f20
Text
#423e3f
Text
#595555
Accent
#70716d
Accent
#fcfcfc
Background
#000000
Background
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Noto Sans (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
ALTEC spol. s r.o. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
ALTEC spol. s r.o. is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
college
formal
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
Regional presence, headquartered in Chotěboř, CZ, communicating in 4 languages.
CZ
Chotěboř, CZ
regional
cs, en, de, ru
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Logo Variants
Primary Raster
Primary LogoBrand Codes
#231f20
Dark gray used for the main branding elements.
Montserrat
Used for headings, giving a modern and clean look.
Red A in oval
The ALTEC logo features a red letter A enclosed in a red oval shape, positioned to the left of the company name.
Social Media Intelligence
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