ALU, a.s.
The Ruler“Hliníkové profily renomovaných značek”
Serves Construction companies, manufacturers
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
The palette leans warm — inviting and energetic.
#413d3d
Text
#8c8a8a
Background
#221f1e
Text
#050302
Background
#767372
Background
#dedcdc
Background
Typography
Headings set in bwg (a sans-serif — clean, modern, and optimized for digital), body in Ubuntu (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
ALU, a.s. uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: modern, clean, professional.
Wordmark
rectangle
Text
3/10
Brand Character
ALU, a.s. is authoritative and decisive, technically detailed.
third
college
direct
Signature Words
Design Playbook
product, industrial
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
ALU, a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ALU, a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
ALU
The brand name is an acronym, suggesting a focus on aluminum products.
#d6323c
Red color used for call-to-action buttons and highlights, conveying energy and importance.
Ubuntu
Modern and clean font, conveying professionalism and reliability.
ALU Logo Shape
The ALU logo features a rounded rectangle shape enclosing the letters 'ALU' in a bold, sans-serif font.
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