Amylon
The Innocent“Objevte BIO řaduod Amylonus garancí původui nejvyšší kvality”
Serves Families and home bakers
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Amylon anchors on Red (#e52329) as their primary brand signal, paired with Blue (#233038), and accented by Orange. The palette leans warm — inviting and energetic.
#e52329
Primary
#233038
Secondary
#ff6900
Accent
#ffffff
Background
#141414
Text
#ece8e0
Surface
Typography
Amylon uses Poppins across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.
Logo Anatomy
Brand Character
Amylon is authoritative and decisive, warm and approachable, energetic and passionate.
first_plural
middle_school
direct
Signature Words
Design Playbook
product-focused, natural light, food photography
natural
realistic
flat
horizontal
rounded
balanced
image_carousel
Digital Footprint
active on 3 social platforms.
Market Presence
Nationwide presence, headquartered in Přibyslav, CZ, communicating in 2 languages.
CZ
Přibyslav, CZ
national
cs, en
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Brand Codes
Tradition from the heart of Vysočina
The tagline emphasizes the brand's long-standing tradition and regional origin in the Vysočina region of the Czech Republic.
Amylon Red
The specific shade of red (#e52329) is used consistently in the logo, headers, and accents, creating a visual signature for the brand.
Classic Packaging
The product packaging features a classic design with clear product information and images of ingredients, reinforcing the brand's focus on quality and tradition.
BIO řada
The phrase 'BIO řada' (BIO range) is prominently displayed, highlighting the brand's commitment to organic products.
Social Media Intelligence
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