Antikvariát Smíchov logo

Antikvariát Smíchov

The Innocent
Retail·Bookstore·antikvariat-smichov.cz

Serves Local book enthusiasts

Open SansTraditionalReliableLocal11/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

CommunityKnowledgeAffordability

Color Intelligence

Antikvariát Smíchov anchors on a vivid Yellow (#fec907) as their primary brand signal, paired with Yellow (#726e54), and accented by Yellow. The palette leans warm — inviting and energetic.

#fec907

Primary

#726e54

Secondary

#a68205

Accent

#d9ab06

Accent

#3d2e03

Accent

#765d05

Accent

warm palette(6w/0c)Yellow · Orange

Typography

Headings set in Arial (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
ArialHeadingsSans Serif
Aa
Verdanasecondary_headingSans Serif

Logo Anatomy

Antikvariát Smíchov uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: vintage, classic, simple.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

4/10

vintageclassicsimple

Brand Character

Antikvariát Smíchov is warm and approachable, simply spoken and accessible.

Nostalgia
80%
Warmth
70%
Confidence
60%
Enthusiasm
60%
Formality
50%
Voice Person

third

Reading Level

middle_school

CTA Style

soft

Signature Words

antikvariátknihysmíchovhomepage

Design Playbook

Photography

Stock, Product

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

loose

Hero Approach

image

Digital Footprint

Built on WordPress, active on 1 social platform.

Built withWordPress
Social
facebook

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

Antikvariát Smíchov is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Antikvariát Smíchov. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
HorizontalIconText

Primary shape: rectangle

Complexity40%
vintageclassicsimple

Brand Codes

#fec907

Signature ColorSupporting

Bright yellow used for accents and calls to action.

Consistency70%
Website
ActiveOccasional

Open Sans

Typography CodeSupporting

Clean and readable font used for body text.

Consistency80%
Website
ActiveOccasional

Antikvariát

Heritage ElementSupporting

Implies a long history and tradition of selling old books.

Consistency90%
WebsiteSocial
ActiveOccasional

Antikvariát Smíchov Font

Typography CodeSupporting

The website uses a bold, sans-serif font for the "Antikvariát Smíchov" logo, which is distinctive and consistently used.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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