APJ Praha s.r.o.
The RulerServes Metalworking professionals and manufacturers
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
APJ Praha s.r.o. anchors on a vivid Orange (#f17f01) as their primary brand signal, paired with Orange (#bb7b00), and accented by Yellow. The palette leans warm — inviting and energetic.
#f17f01
Primary
#bb7b00
Secondary
#fac207
Accent
#ec7417
Accent
#dcd8bf
Accent
#53595a
Accent
Typography
Headings set in DM Sans (a sans-serif — clean, modern, and optimized for digital), body in Poppins (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
APJ Praha s.r.o. uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, technical, industrial.
Combination Mark
rectangle
Icon + Text
6/10
Brand Character
APJ Praha s.r.o. is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
high_school
direct
Signature Words
Design Playbook
product, technical
studio
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Nationwide presence, headquartered in Prague, CZ.
CZ
Prague, CZ
national
cs
APJ Praha s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by APJ Praha s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Orange (#f18001)
Used for primary buttons and accents throughout the site.
DM Sans
Modern sans-serif font used for headings and body text, conveying a professional and technical feel.
FLOTT vrtačky
Czech representative of the traditional German drill manufacturer FLOTT.
Social Media Intelligence
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