aPort reality

The Ruler

Real Estate·Real Estate Agency·aport-reality.cz

OpenSansProfessionalReliableHelpful10/12 intel

What Drives Them

👑

The Ruler

Organized and dependable. Creates order and stability.

Customer SatisfactionIntegrityExpertise

Color Intelligence

aPort reality anchors on Pink (#8f1970) as their primary brand signal, paired with Pink (#f0e1ed), and accented by Gray. The palette leans warm — inviting and energetic.

#8f1970

Primary

#f0e1ed

Secondary

#9a9a9a

Accent

#fefefe

Background

#d4a9c9

Accent

#232323

Text

warm palette(3w/0c)Pink · Gray

Typography

Headings set in Roboto (a sans-serif — clean, modern, and optimized for digital), body in OpenSans (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.

OpenSans— BodySans Serif

Roboto— HeadingsSans Serif

var(--font-primary)— secondary_headingSans Serif

var(--font-secondary)— captionSans Serif

var(--fontSecondary)— navigationSans Serif

var(--fontPrimary)— UISans Serif

Logo Anatomy

aPort reality uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

aPort reality is authoritative and decisive.

Confidence

70%

Formality

65%

Warmth

60%

Enthusiasm

55%

Technicality

40%

Voice Person

first_plural

Reading Level

high_school

CTA Style

direct

Signature Words

nemovitostíprodejpronájemBrnězajistíme

Design Playbook

No design patterns detected

Digital Footprint

Websitehttps://aport-reality.cz

Market Presence

Local market, headquartered in Brno, CZ, communicating in 2 languages.

Origin

Headquarters

Brno, CZ

Market Scope

local

Languages

cs, en

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