Apricus logo

Apricus

The Creator
Technology·Solar Energy Solutions·apricus.cz

Serves Homeowners and businesses seeking solar energy solutions

RobotoSustainableEffectivenessinnovativereliablesustainableprofessional10/12 intel

What Drives Them

The Creator

Brings ideas to life. Values imagination and self-expression.

SustainableEffectiveness

Apricus aims to be known for providing effective solar energy solutions while maintaining environmental responsibility. This combines the technological advancement and customer satisfaction values with their focus on renewable resources.

environmental responsibilitycustomer satisfactiontechnological advancementintegrity

Color Intelligence

Apricus anchors on Red (#efddd8) as their primary brand signal, paired with Red (#cbb6b0), and accented by Red. The palette leans warm — inviting and energetic.

#efddd8

Primary

#cbb6b0

Secondary

#8e5f5d

Accent

#6f4745

Accent

#a18481

Accent

#bd9265

Accent

warm palette(6w/0c)Red · Orange

Typography

Apricus uses Roboto across both headings and body — a sans-serif — clean, modern, and optimized for digital.

Aa
RobotoBodySans Serif
Aa
RobotoHeadingsSans Serif
Aa
Overpasssecondary_headingSans Serif
Aa
OverpassnavigationSans Serif

Logo Anatomy

Apricus uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Apricus is formal and professional, authoritative and decisive, technically detailed.

Confidence
79%
Technicality
68%
Formality
67%
Enthusiasm
55%
Warmth
52%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

solární systémyfotovoltaické panelyobnovitelné zdrojedotaceenergetická účinnost

Design Playbook

Photography

technical, product-focused

Lighting

natural

Color Treatment

full color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

balanced

Hero Approach

image

Digital Footprint

Built on WordPress.

Built withWordPress

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

Apricus is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Apricus. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Apricus Blue

Signature ColorSupporting

Consistent use of #007acc for primary buttons and accents.

Consistency80%
Website
ActiveOccasional

Roboto Sans

Typography CodeSupporting

Use of Roboto for headings and body text.

Consistency70%
Website
ActiveOccasional

Calculator Widget

Ux Pattern CodeSupporting

Prominent use of a solar savings calculator on the website.

Consistency60%
Website
ActiveOccasional

Apricus font

Typography CodeSupporting

The word Apricus is written in a distinctive font with a red color and a black outline.

Consistency90%
Website
ActiveOccasional

Crane Icon

Illustration Style CodeSupporting

A black crane icon is used as part of the logo, with the letter 'A' hanging from it.

Consistency80%
Website
ActiveOccasional

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