
Archetyp - M, s.r.o.
The SageServes Historical property owners and institutions
What Drives Them
Seeks truth. Wins through knowledge and informed perspective.
Color Intelligence
Archetyp - M, s.r.o. anchors on a muted Blue (#364648) as their primary brand signal, paired with Red (#a90729), and accented by Red. The palette leans warm — inviting and energetic.
#364648
Primary
#a90729
Secondary
#801123
Accent
#e1e2e2
Accent
#c50000
Accent
#000000
Background
Typography
Headings set in Cardo (a serif — evoking tradition, authority, and print heritage), body in Inter (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Archetyp - M, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: geometric, modern, professional.
Combination Mark
Abstract
Icon + Text
6/10
Brand Character
Archetyp - M, s.r.o. is formal and professional, authoritative and decisive, technically detailed.
third
college
formal
Signature Words
Design Playbook
architectural, historical
natural
realistic
flat
horizontal
rounded
moderate
slider
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, headquartered in Praha, CZ.
CZ
Praha, CZ
national
cs
Archetyp - M, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Archetyp - M, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoPrimary shape: Abstract
Brand Codes
Dark Teal
Used in the header and footer backgrounds, providing a grounding visual element.
Burgundy
Used for accents, buttons, and highlights, drawing attention to key elements.
Inter
Used for body text, providing a clean and modern feel.
Overlapping M
The logo features two overlapping letter M shapes, one in red and the other in gray, creating a layered effect.
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