Arjo
The Creator“Zoals een bad nemen zou moeten voelen”
Serves Healthcare professionals and caregivers
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
Arjo anchors on a vivid Blue (#024f72) as their primary brand signal, paired with Blue (#427c95), and accented by Red. The palette leans cool — projecting trust and professionalism.
#024f72
Primary
#427c95
Secondary
#434646
Text
#f6f4f3
Background
#886965
Accent
#a6a7a9
Accent
Typography
Headings set in Santral (a sans-serif — clean, modern, and optimized for digital), body in Inter (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Arjo uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: modern, clean.
Wordmark
rectangle
Text
3/10
Brand Character
Arjo is formal and professional, authoritative and decisive.
first_plural
high_school
direct
Signature Words
Design Playbook
clinical, lifestyle
natural
full_color
flat
top
rounded
balanced
image
Digital Footprint
active on 4 social platforms.
Market Presence
Global presence, based in XX, communicating in 13 languages.
XX
global
nl, en, pt, sv, da, de, it, ja, es, fr, cs, pl, nn
Arjo is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Arjo. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoPrimary shape: rectangle
Brand Codes
Dark Blue
Used in the logo and as accents throughout the website.
Santral
Used for headings, providing a modern and professional feel.
Improving lives and care
Tagline emphasizing the brand's mission.
Caring interaction
Photography features a caregiver assisting a patient in a supportive and caring manner.
Social Media Intelligence
Přečtěte si víc o tom, jak shromažďujeme, používáme a sdílíme data uživatelů při podpoře Facebooku, Instagramu, Messengeru a dalších produktů. Můžete využít nástroje ke správě předvoleb soukromí.
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