ARMY SHOP Ořechov logo

ARMY SHOP Ořechov

The Innocent
Retail·Army Surplus Store·armyshoporechov.cz

Serves Military personnel, outdoor enthusiasts, and survivalists

Open SansReliablePracticalRuggedAuthentic11/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

DurabilityFunctionalityTraditionCommunity

Color Intelligence

ARMY SHOP Ořechov anchors on a vivid Orange (#ffecca) as their primary brand signal, paired with Orange (#ffa810), and accented by Orange. The palette leans warm — inviting and energetic.

#ffecca

Primary

#ffa810

Secondary

#ffdb9d

Accent

#ffc766

Accent

#e9e2d5

Accent

#ffb638

Accent

warm palette(6w/0c)Orange

Typography

Headings set in Cabin (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
CabinHeadingsSans Serif
Aa
Helvetica Neuesecondary_headingSans Serif
Aa
MenlocodeMonospace

Logo Anatomy

ARMY SHOP Ořechov uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

ARMY SHOP Ořechov is authoritative and decisive, cool and detached.

Confidence
70%
Enthusiasm
55%
Formality
40%
Technicality
40%
Warmth
35%
Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

armyshop

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress, active on 1 social platform.

Built withWordPress
Social
facebook

Market Presence

Local market, headquartered in Ořechov, CZ.

Origin

CZ

Headquarters

Ořechov, CZ

Market Scope

local

Languages

cs

ARMY SHOP Ořechov is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ARMY SHOP Ořechov. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Army Green

Signature ColorSupporting

Dominant color scheme evokes military associations.

Consistency80%
Website
ActiveOccasional

Open Sans

Typography CodeSupporting

Used for body text, providing a clean and readable appearance.

Consistency70%
Website
ActiveOccasional

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