AR TOUR PRAGUE, s.r.o.
The Ruler“AR TOUR PRAGUE DMC ”
Serves Travel agencies and corporate clients seeking destination management services in Prague
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
and accented by Gray. The palette leans cool — projecting trust and professionalism.
#29292f
Background
#97979a
Accent
#69696d
Accent
#47474c
Text
#acacae
Accent
#f4f4f4
Background
Typography
Headings set in museo-sans (a sans-serif — clean, modern, and optimized for digital), body in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
AR TOUR PRAGUE, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
AR TOUR PRAGUE, s.r.o. is authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 3 social platforms.
Market Presence
Regional presence, headquartered in Prague, CZ.
CZ
Prague, CZ
regional
cs
AR TOUR PRAGUE, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AR TOUR PRAGUE, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
AR TOUR
The brand name itself is an acronym.
Helvetica Neue
Used for headings and body text, providing a clean and professional look.
Logo Shape
The logo features a stylized, circular shape with the letters 'AR' inside, combined with a handwritten-style word 'Tour' and the word 'PRAGUE' below.
Social Media Intelligence
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