Asociace mužů sobě z.s. logo

Asociace mužů sobě z.s.

The Caregiver
Healthcare·Health Organization·asmuso.cz

Serves Men with prostate cancer

ArialSupportivenessSupportiveEmpatheticInformativeCommunity-focused11/12 intel

What Drives Them

🤝
The Caregiver

Puts people first. Builds trust through genuine care.

Supportiveness

The brand's values, personality, and key brand codes all point towards providing support for men, particularly those affected by prostate cancer. The high warmth and confidence scores in the voice profile further reinforce this.

SupportCommunityAwarenessAdvocacy

Color Intelligence

Asociace mužů sobě z.s. anchors on Red (#bb332d) as their primary brand signal, paired with Blue (#78b4e2), and accented by Blue. The palette balances warm and cool tones.

#bb332d

Primary

#231f20

Text

#78b4e2

Secondary

#000000

Background

#71a0b8

Accent

#32749a

Accent

balanced palette(3w/3c)Red · Gray · Blue

Typography

Headings set in proxima-nova (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
ArialBodySans Serif
Aa
proxima-novaHeadingsSans Serif
Aa
Hindsecondary_headingSans Serif
Aa
HindnavigationSans Serif

Logo Anatomy

Asociace mužů sobě z.s. uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Asociace mužů sobě z.s. is authoritative and decisive, warm and approachable.

Warmth
80%
Confidence
70%
Formality
60%
Enthusiasm
60%
Technicality
50%
Voice Person

third

Reading Level

high_school

CTA Style

soft

Signature Words

AsociacemužůkarcinomemprostatyAMS

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress, active on 2 social platforms.

Built withWordPress
Social
facebookinstagram

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

Asociace mužů sobě z.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Asociace mužů sobě z.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Burgundy

Signature ColorSupporting

#bc342d used for the logo and primary elements

Consistency90%
WebsiteSocial
ActiveOccasional

AMS

Acronym CodeSupporting

The brand is identified by the acronym AMS

Consistency100%
WebsiteSocial
ActiveOccasional

Curved line

Signature ShapeSupporting

A curved line is used to separate the main content from the bottom section of the website.

Consistency80%
Website
ActiveOccasional

Stick figures

Illustration Style CodeSupporting

The logo features three stick figures holding hands, representing the association's focus on men supporting each other.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebookvideo.other

AMS-Asociace MUŽŮ SOBĚ, Praha. 4 To se mi líbí · Mluví o tom (5). Jsme spolek pro muže s rakovinou prostaty a jejich rodiny.

Instagram

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