Asociace soukromých bezpečnostních služeb České republiky logo

Asociace soukromých bezpečnostních služeb České republiky

The Ruler
Security Services·Professional Association·asbs.cz

Serves Security professionals

Segoe UIprofessionalreliableauthoritative11/12 intel

What Drives Them

👑
The Ruler

Commands authority and sets the standard for the category.

securityprofessionalismexpertise

Color Intelligence

Asociace soukromých bezpečnostních služeb České republiky anchors on a vivid Blue (#074eb3) as their primary brand signal, paired with Blue (#007bff), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#cacaca

Background

#b0b0b1

Background

#074eb3

Primary

#007bff

Secondary

#3d669c

Accent

#f7f8f9

Background

cool palette(1w/5c)Gray · Blue

Typography

Headings set in Rajdhani (a sans-serif — clean, modern, and optimized for digital), body in Segoe UI (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
Segoe UIBodySans Serif
Aa
RajdhaniHeadingsSans Serif
Aa
Arial Narrowsecondary_headingSans Serif
Aa
Line Awesome BrandsUIDisplay
Aa
Line Awesome FreeUIDisplay

Logo Anatomy

Asociace soukromých bezpečnostních služeb České republiky uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: corporate, modern, professional.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

5/10

corporatemodernprofessional

Brand Character

Asociace soukromých bezpečnostních služeb České republiky is formal and professional, authoritative and decisive, cool and detached — also technically detailed.

Confidence
95%
Formality
90%
Exclusivity
80%
Technicality
75%
Urgency
50%
Voice Person

third

Reading Level

college

CTA Style

formal

Signature Words

ASBSbezpečnostní službyprofesionálůodborná

Design Playbook

Photography

stock, professional

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Digital Footprint

Built on inpage, active on 2 social platforms.

Built withinpage
Social
facebookyoutube

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

Asociace soukromých bezpečnostních služeb České republiky is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Asociace soukromých bezpečnostních služeb České republiky. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
HorizontalIconText

Primary shape: rectangle

Complexity50%
corporatemodernprofessional

Brand Codes

Dark Red

Signature ColorSupporting

Used for highlighting important information and calls to action.

Consistency70%
WebsiteSocial
ActiveOccasional

Segoe UI

Typography CodeSupporting

Used for body text, providing a clean and professional look.

Consistency80%
WebsiteSocial
ActiveOccasional

ASBS

Acronym CodeSupporting

The brand is primarily known by its acronym.

Consistency95%
WebsiteSocial
ActiveOccasional

Social Media Intelligence

Facebook

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