What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
ATLETICO anchors on Blue (#e3eef5) as their primary brand signal, paired with Green (#3a800e), and accented by Red. The palette leans cool — projecting trust and professionalism.
#e3eef5
Primary
#fcfefe
Background
#3a800e
Secondary
#d3d7db
Background
#d33a36
Accent
#fe0000
Accent
Typography
ATLETICO uses Exo 2 across both headings and body — a sans-serif — clean, modern, and optimized for digital.
Logo Anatomy
Brand Character
ATLETICO is authoritative and decisive, energetic and passionate.
third
middle_school
direct
Signature Words
Design Playbook
product photography, action shots
studio
full_color
flat
horizontal
rounded
comfortable
image_carousel
Digital Footprint
Built on Shoptet, active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
ATLETICO is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ATLETICO. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Atletico Red
The specific shade of red used for the logo and primary brand elements. Hex: #d33a36
Exo 2
The primary font used for headings and body text.
Atletico
The brand name is used as a prefix or suffix in product and service names.
Czech Made
Emphasis on local production and Czech origin.
Dresy na zakázku
Custom jerseys.
Products & Business
More brands in Apparel
Explore other brands in this industry to compare visual identities.
