AURO
The Ruler“Spolupracujeme se světovými výrobci a přinášíme jejich produkty na český trh. Známe technické parametry a vlastnosti dodávaných výrobků, proto vždy pomáháme s jejich výběrem do konkrétních projektů.”
Serves Industrial project managers and engineers
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
AURO anchors on a vivid Blue (#006d82) as their primary brand signal, paired with Blue (#93b9c3), and accented by Gray. The palette leans cool — projecting trust and professionalism.
#006d82
Primary
#93b9c3
Secondary
#c3c9ca
Accent
#004c67
Accent
#2e312f
Text
#ffffff
Background
Typography
Headings set in Inter (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
AURO uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: clean, modern.
Wordmark
rectangle
Text
3/10
Brand Character
AURO is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
high_school
direct
Signature Words
Design Playbook
product, industrial
natural
full_color
flat
horizontal
rounded
moderate
image_carousel
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, headquartered in Moravany, CZ.
CZ
Moravany, CZ
national
cs
AURO is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AURO. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Teal
Used in the logo and as a primary accent color throughout the website.
Open Sans
Used for headings and body text, providing a clean and modern look.
AURO logo shape
The AURO logo features a rounded, sans-serif typeface with a distinctive circular element composed of three dots connected by lines, positioned to the right of the wordmark.
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