Auto City DC, s.r.o.
The Everyman“Přijďte si k nám vybrat Váš nový vůz.”
Serves Individuals and families seeking affordable vehicles in the Czech Republic.
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Auto City DC, s.r.o. anchors on a vivid Red (#fb0000) as their primary brand signal, paired with Red (#f72b2a), and accented by Gray. The palette leans warm — inviting and energetic.
#fcfaf9
Background
#fb0000
Primary
#f72b2a
Secondary
#dbdadb
Accent
#201e21
Text
#504d51
Accent
Typography
Headings set in slick (a sans-serif — clean, modern, and optimized for digital), body in var(--bs-font-sans-serif) (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Auto City DC, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Auto City DC, s.r.o. is authoritative and decisive, energetic and passionate, simply spoken and accessible.
first_plural
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Bootstrap, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cz
Auto City DC, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Auto City DC, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#fa0000
Bright red used in the logo and website accents.
Carousels of cars
Displaying available cars in a carousel format.
AutocityDC.cz logo
The logo uses a bold, sans-serif font with a slightly rounded appearance, and the domain name is prominently displayed.
Cookie icon
A simple, flat illustration of a cookie with a bite taken out of it, used to represent cookie consent.
Social Media Intelligence
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