AUTO FIŠER
The Everyman“Prověřená auta se zárukou”
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
AUTO FIŠER anchors on a vivid Red (#c71010) as their primary brand signal, paired with Green (#3c9c3c), and accented by Blue. The palette balances warm and cool tones.
#e9e8e8
Background
#c71010
Primary
#3c9c3c
Secondary
#3b4557
Accent
#838fa5
Accent
#aba5a0
Accent
Typography
Headings set in Arial (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
AUTO FIŠER uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
AUTO FIŠER is authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Local market, based in CZ.
CZ
local
cs
AUTO FIŠER is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AUTO FIŠER. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#c71010
Red used for accents and calls to action, creating a sense of urgency.
1996
Founding year mentioned, suggesting experience and reliability.
Prověřená auta se zárukou
Repeated phrase emphasizing trust and quality.
AUTO FIŠER Logo
The logo features the words "AUTO FIŠER" in a bold, sans-serif typeface, with a distinctive icon featuring a flower-like symbol with a number 3 inside, repeated in green and red.
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