Auto Güttl
The RulerServes Individuals and families seeking new or used Ford vehicles and automotive services.
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Auto Güttl anchors on Blue (#314d6c) as their primary brand signal, paired with Blue (#4684c1), and accented by Gray. The palette leans cool — projecting trust and professionalism.
#314d6c
Primary
#4684c1
Secondary
#cbcfd4
Accent
#a1a9b1
Accent
#5f7c9e
Accent
#f9f9f9
Background
Typography
Headings set in Preahvihear (a serif — evoking tradition, authority, and print heritage), body in Arial (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Auto Güttl uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Auto Güttl is authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ.
CZ
local
cs
Auto Güttl is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Auto Güttl. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Güttl
The business is named after Güttl, suggesting a personal touch and legacy.
Ford Blue
Used for accents and calls to action, specifically #4685c3, aligning with the Ford brand.
Preahvihear
Used for headings, creating a modern and readable experience.
Car Outline Logo
The logo features a stylized outline of a car shape, with the company name "AUTO GÜTTL" integrated within the design.
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