Autokemp Pohoda
The EverymanServes Families and budget travelers seeking outdoor recreation
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Autokemp Pohoda anchors on a vivid Red (#ff524c) as their primary brand signal, paired with Red (#ff7e80), and accented by Red. The palette leans warm — inviting and energetic.
#ff524c
Primary
#ff7e80
Secondary
#ff0000
Accent
#e4e4e9
Accent
#ffffff
Background
#000000
Background
Typography
Headings set in Yanone Kaffeesatz (a sans-serif — clean, modern, and optimized for digital), body in SF-Pro-Display-Light (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Autokemp Pohoda uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Autokemp Pohoda is warm and approachable, energetic and passionate, simply spoken and accessible.
third
high_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ.
CZ
local
cs
Autokemp Pohoda is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Autokemp Pohoda. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#ff534c
Bright red-orange used for headings and call-to-action buttons, creating a sense of energy and excitement.
Pohoda
The word 'Pohoda' (meaning 'Relaxation' or 'Well-being') is used in the brand name and throughout the website to evoke a sense of calm and enjoyment.
Bold sans-serif headings
The website uses bold, sans-serif typography for headings, creating a clean and modern look.
More brands in Travel & Tourism
Explore other brands in this industry to compare visual identities.
