AUTOdílna Pastrňák a syn
The Ruler“Úvodní stránka”
Serves Local car owners seeking reliable auto repair services
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
AUTOdílna Pastrňák a syn anchors on Red (#e22823) as their primary brand signal, paired with Orange (#f7b729), and accented by Yellow. The palette leans warm — inviting and energetic.
#e22823
Primary
#f7b729
Secondary
#fcd614
Accent
#876d2d
Accent
#d41505
Accent
#fa5422
Accent
Typography
Headings set in Quicksand (a sans-serif — clean, modern, and optimized for digital), body in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
AUTOdílna Pastrňák a syn uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
AUTOdílna Pastrňák a syn is warm and approachable, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Bootstrap.
Market Presence
Local market, headquartered in Ostrava, CZ.
CZ
Ostrava, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Pastrnak Orange (#ec8922)
Used for accents and highlights throughout the website.
Quicksand
Used for headings and body text, providing a modern and friendly feel.
AUTOdílna Pastrňák a syn
Includes the family name in the business name.
Family Business
Implied by the name 'Pastrňák a syn' (Pastrňák and son).
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