
AUTOPAVEL
The EverymanServes Individuals looking for affordable used cars
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
AUTOPAVEL anchors on a vivid Yellow (#fce633) as their primary brand signal, paired with Orange (#b08a27), and accented by Gray. The palette leans warm — inviting and energetic.
#fce633
Primary
#b08a27
Secondary
#a1a1a0
Accent
#2a2928
Background
#cbcbcb
Accent
#4f4e4e
Text
Typography
Headings set in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital), body in Trebuchet (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
AUTOPAVEL uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
AUTOPAVEL is authoritative and decisive, energetic and passionate, urgent and action-driven.
third
high_school
direct
Signature Words
Design Playbook
Stock, Candid
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, headquartered in Jablonec nad Nisou, CZ.
CZ
Jablonec nad Nisou, CZ
local
cs
AUTOPAVEL is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AUTOPAVEL. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoBrand Codes
fef538
Used for highlights and accents, creating a sense of urgency and attention.
Roboto
Used for body text, providing a clean and readable experience.
AutoCheck logo
The AutoCheck logo features a stylized engine icon inside a circle, presented on a bright orange background.
Social Media Intelligence
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