AUXILIA on ice
The Creator“Celoroční bruslení na umělém ledě.”
Serves Event organizers, sports enthusiasts, families
What Drives Them
Brings ideas to life. Values imagination and self-expression.
AUXILIA on ice focuses on providing artificial ice solutions for year-round skating and hockey, making ice-related activities accessible regardless of weather or season. This is reflected in their tagline, services, and signature words.
Color Intelligence
AUXILIA on ice anchors on Blue (#60c1e7) as their primary brand signal, paired with Blue (#32aee0), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#60c1e7
Primary
#32aee0
Secondary
#019eda
Accent
#ccebf7
Accent
#93d5ef
Accent
#142a73
Accent
Typography
Headings set in Work Sans (a sans-serif — clean, modern, and optimized for digital), body in Ubuntu (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
AUXILIA on ice is authoritative and decisive, energetic and passionate, urgent and action-driven.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 4 social platforms.
Market Presence
Nationwide presence, headquartered in Brno, CZ.
CZ
Brno, CZ
national
cs
AUXILIA on ice is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AUXILIA on ice. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Auxilia Blue
The dark blue color, #0d226e, used in the logo and website elements.
Work Sans Headings
Use of Work Sans for headings throughout the website.
Founding Year
Reference to the founding year 2007 in the footer.
Service Categories
Naming service categories as 'Umělá kluziště', 'Hokejové střelnice', 'Chlazená kluziště', 'Eventy & show'.
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