AVATAR logo

AVATAR

The Sage
Retail·Books·avatar.cz

Serves Individuals interested in spirituality, esotericism, and philosophy

verdanaKnowledgeableTraditionalSpiritualReliable11/12 intel

What Drives Them

📖
The Sage

Seeks truth. Wins through knowledge and informed perspective.

SpiritualityKnowledgeCommunityTradition

Color Intelligence

AVATAR anchors on Blue (#314984) as their primary brand signal, paired with Blue (#3560a1), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#314984

Primary

#3560a1

Secondary

#adcdef

Accent

#3877ba

Accent

#4092d5

Accent

#6cace4

Accent

cool palette(0w/6c)Blue

Typography

Headings set in arial (a sans-serif — clean, modern, and optimized for digital), body in verdana (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
verdanaBodySans Serif
Aa
arialHeadingsSans Serif
Aa
helveticasecondary_headingSans Serif
Aa
ArialUISans Serif
Aa
Times New RomancaptionSerif
Aa
ArialnavigationSans Serif

Logo Anatomy

AVATAR uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

AVATAR is warm and approachable, simply spoken and accessible.

Warmth
70%
Enthusiasm
65%
Confidence
60%
Formality
55%
Nostalgia
55%
Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

nakladatelstvíknihkupectvíknihyaudiovideo

Design Playbook

No design patterns detected

Digital Footprint

.

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

AVATAR is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AVATAR. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

314984

Signature ColorSupporting

Used for primary buttons and accents, creating a professional and trustworthy feel.

Consistency70%
Website
ActiveOccasional

verdana

Typography CodeSupporting

Used for headings and body text, providing a readable and clear feel.

Consistency80%
Website
ActiveOccasional

AVATAR

Naming ConventionSupporting

The name suggests a virtual or imaginative world.

Consistency90%
Website
ActiveOccasional

Star Symbol

Cultural SymbolSupporting

A bright, multi-pointed star symbol is used as a visual element, likely representing enlightenment or spirituality, which aligns with the brand's focus on harmony and knowledge.

Consistency90%
Website
ActiveOccasional

AVATAR Bold Font

Typography CodeSupporting

The brand name 'AVATAR' is prominently displayed in a bold, sans-serif font, creating a strong and recognizable visual identifier.

Consistency80%
Website
ActiveOccasional

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