
AVAYA
The Creator“Contact happens once. Connection is forever.”
Serves Businesses seeking communication and collaboration solutions
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
AVAYA anchors on Red (#da271b) as their primary brand signal, paired with Red (#e4655c), and accented by Red. The palette leans warm — inviting and energetic.
#da271b
Primary
#e4655c
Secondary
#ec928c
Accent
#f4c3bf
Accent
#ff0000
Accent
#fffefe
Background
Typography
Headings set in Noto Sans Latin (a sans-serif — clean, modern, and optimized for digital), body in Noto Sans JP (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
AVAYA uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: modern, clean, professional.
Wordmark
rectangle
Text
3/10
Brand Character
AVAYA is formal and professional, authoritative and decisive, technically detailed.
third
college
direct
Signature Words
Design Playbook
professional, corporate
natural
full_color
flat
top
rounded
balanced
image
Digital Footprint
active on 3 social platforms.
Market Presence
Global presence, based in US, communicating in 8 languages.
US
global
en, pt, zh, fr, de, it, es, ja
AVAYA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AVAYA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Avaya Red
Used in the logo and as a primary brand color.
AI-Powered Communication
Highlighting the use of AI in their communication and collaboration tools.
AVAYA
The brand name itself is an acronym.
Avaya wordmark
The Avaya wordmark uses a bold, sans-serif typeface with a distinctive 'Y' where the right arm extends beyond the left.
Interview style
The photography style features a professional interview setting with two people in a well-lit, modern office environment.
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