Avex Liberec logo

Avex Liberec

The Everyman
Retail·Paint & Supplies·avexliberec.cz

Serves Homeowners and professional painters in the Liberec region

JostReliablePracticalHelpfulLocal11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

QualityExpertiseCustomer ServiceCommunity

Color Intelligence

Avex Liberec anchors on Blue (#143359) as their primary brand signal, paired with Blue (#02408e), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#143359

Primary

#02408e

Secondary

#0679fe

Accent

#010100

Text

#9da6b4

Accent

#3c5d8b

Accent

cool palette(1w/5c)Blue

Typography

Headings set in Moririse2 (a sans-serif — clean, modern, and optimized for digital), body in Jost (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
JostBodySans Serif
Aa
Moririse2HeadingsSans Serif
Aa
Times New Romansecondary_headingSerif

Logo Anatomy

Avex Liberec uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

5/10

modernclean

Brand Character

Avex Liberec is authoritative and decisive.

Confidence
70%
Enthusiasm
65%
Formality
60%
Warmth
60%
Technicality
50%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

BarvyLakyMícháníKolor

Design Playbook

No design patterns detected

Digital Footprint

active on 1 social platform.

Social
facebook

Market Presence

Local market, headquartered in Liberec, CZ.

Origin

CZ

Headquarters

Liberec, CZ

Market Scope

local

Languages

cs

Avex Liberec is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Avex Liberec. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
HorizontalIconText

Primary shape: rectangle

Complexity50%
modernclean

Brand Codes

#143359

Signature ColorSupporting

Dark blue color used in the logo and as a primary accent color.

Consistency90%
WebsiteSocial
ActiveOccasional

Jost

Typography CodeSupporting

Used for headings, providing a modern and clean feel.

Consistency80%
Website
ActiveOccasional

Avex Liberec

Naming ConventionSupporting

Name indicates the company's location.

Consistency95%
WebsiteSocial
ActiveOccasional

Dulux Paint Can

Packaging CodeSupporting

The Dulux paint can features a distinctive rounded shape with a prominent logo and color band indicating the paint color.

Consistency90%
Website
ActiveOccasional

Primalex Paint Can

Packaging CodeSupporting

The Primalex paint can features a distinctive shape with a prominent logo and color band indicating the paint type.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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