AXIMA
The RulerServes Electrical engineers and technicians
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
AXIMA anchors on a vivid Blue (#0095ce) as their primary brand signal, paired with Blue (#117abe), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#0095ce
Primary
#117abe
Secondary
#98abb3
Accent
#000000
Background
#dcdede
Accent
#fdfdfd
Background
Typography
Headings set in Arial (a sans-serif — clean, modern, and optimized for digital), body in proxima-nova (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
AXIMA is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
high_school
direct
Signature Words
Design Playbook
product shots, industrial settings
natural
full color
flat
horizontal
rounded
balanced
image
Digital Footprint
active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
AXIMA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AXIMA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Dark Gray
Consistent use of #454545 for headers, buttons, and other elements.
Proxima Nova Sans-Serif
Use of Proxima Nova for body text and general content.
Product Category Navigation
Clear and structured navigation of product categories.
Czech Language
Website is primarily in Czech, targeting the local market.
Social Media Intelligence
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