AZ kancl
The InnocentWhat Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
AZ kancl anchors on a vivid Red (#ff9894) as their primary brand signal, paired with Red (#dac7c6), and accented by Gray. The palette leans warm — inviting and energetic.
#ff9894
Primary
#dac7c6
Secondary
#7f7474
Accent
#e32128
Accent
#bdb3b3
Accent
#f9f9f9
Background
Typography
Headings set in Roboto (a sans-serif — clean, modern, and optimized for digital), body in Inter var (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
AZ kancl uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: flat, geometric, modern.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
AZ kancl is warm and approachable, simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
stock, product
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ.
CZ
local
cs
AZ kancl is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AZ kancl. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
2006
Mentions 'Tradice od roku 2006' (Tradition since 2006) in the title, indicating founding year.
Salmon Pink (#ff9894)
Used as a primary accent color for headings and buttons.
Inter var
Used for headings and body text, providing a modern and readable feel.
AZ
The brand name is an acronym.
AZ Kancl Logo Shape
The logo features a red oval shape with white text and illustrations of office supplies inside.
Office Supply Illustrations
The logo includes stylized illustrations of office supplies like pens and rulers.
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