albik.cz
The EverymanServes Amateur and professional tennis players
What Drives Them
Relatable and down-to-earth. Connects through belonging.
The brand emphasizes quality and performance (values), while remaining approachable (personality) and offering discounts (key brand codes, signature words). This suggests a focus on making high-performance products accessible to a wider audience.
Color Intelligence
albik.cz anchors on Pink (#a7144c) as their primary brand signal, and accented by Purple. The palette leans warm — inviting and energetic.
#a7144c
Primary
#ffffff
Background
#434343
Text
#e9e6ed
Surface
#7f54b3
Accent
Typography
Headings set in Segoe Script (a script — elegant and expressive with calligraphic flair), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
albik.cz is authoritative and decisive, energetic and passionate.
third
middle_school
direct
Signature Words
Design Playbook
product-focused, action shots
natural
full color
flat
horizontal menu
rounded
moderate
carousel
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
albik.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by albik.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Babolat Red
The specific shade of red used in the Babolat logo and branding elements. Hex: #a7144c
Poppins UI
Use of Poppins font for user interface elements.
Category-Specific Product Names
Products are named with clear references to their category (e.g., tennis rackets, tennis balls).
Prominent Discount Badges
Use of prominent badges to highlight discounted products.
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