BALKAN GURMAN
The InnocentServes Consumers interested in Balkan cuisine and natural cosmetics
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
BALKAN GURMAN anchors on Green (#e5efd8) as their primary brand signal, paired with Green (#b6db84), and accented by Gray. The palette leans cool — projecting trust and professionalism.
#e5efd8
Primary
#b6db84
Secondary
#fffffe
Background
#b1b2b0
Accent
#080809
Text
#5b5b5c
Accent
Typography
Headings set in Arial (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
BALKAN GURMAN uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
BALKAN GURMAN is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
active on 2 social platforms.
Market Presence
Nationwide presence, based in RS.
RS
national
cs
BALKAN GURMAN is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by BALKAN GURMAN. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Olive Green
Used as a primary background color and accent color.
Balkan Cuisine
Focus on importing and selling Balkan food products.
Balkan Gurman Logo Font
The logo uses a bold, sans-serif font for "BALKAN" and a cursive, handwritten-style font for "Gurman.cz", creating a contrast between the two elements.
Social Media Intelligence
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