BECKER motory
The Creator“Becker gets roller shutters, sun protection systems and many moreapplications moving.”
Serves Specialist retailers and end-users of automation systems
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
BECKER motory anchors on a vivid Blue (#005394) as their primary brand signal, paired with Blue (#bfdbe9), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#005394
Primary
#bfdbe9
Secondary
#e4eaee
Accent
#009ccf
Accent
#f7d400
Accent
#4a84ad
Accent
Typography
BECKER motory uses IBM Plex Sans across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.
Logo Anatomy
BECKER motory uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
BECKER motory is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
college
direct
Signature Words
Design Playbook
Digital Footprint
Built on typo3, active on 4 social platforms.
Market Presence
multinational, based in DE, communicating in 11 languages.
DE
multinational
en, de, nl, fr, it, pl, sv, cs, hu, es, tr
BECKER motory is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by BECKER motory. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Becker Blue (#005394)
Primary brand color used in the logo, navigation, and throughout the website.
IBM Plex Sans
Used for headings and body text, providing a modern and technical feel.
Drive Technology
Focus on advanced drive technology for automation.
Product Category Navigation
Clear categorization and navigation of automation products.
Becker Font
The Becker logo uses a specific sans-serif font that is used consistently throughout the website.
Social Media Intelligence
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