Bejgl logo

Bejgl

The Innocent

BEJGL | Bagels, Spreads, Sandwiches, Bread and Sweet Delights

Food & Beverage·Bakery·bejgl.cz
Lexend DecaArtisanalFreshLocalAuthentic10/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

Quality IngredientsHandmadeCommunityFreshness

Color Intelligence

Bejgl anchors on Orange (#bc4b16) as their primary brand signal, paired with Orange (#953b11), and accented by Orange. The palette leans warm — inviting and energetic.

#bc4b16

Primary

#953b11

Secondary

#3c1303

Accent

#6b290a

Accent

#f6ebd5

Accent

#c07c4d

Accent

warm palette(6w/0c)Orange

Typography

Headings set in Lexend Deca (a sans-serif — clean, modern, and optimized for digital), body in Poppins (a sans-serif — clean, modern, and optimized for digital).

Aa
Lexend DecaHeadingsSans Serif
Aa
PoppinsBodySans Serif

Logo Anatomy

Bejgl uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: minimalist, modern.

Type

Wordmark

Primary Shape

rectangle

Contains

Text

Complexity

3/10

minimalistmodern

Brand Character

Bejgl is casual and conversational, warm and approachable, energetic and passionate — also simply spoken and accessible.

Warmth
85%
Enthusiasm
80%
Confidence
60%
Nostalgia
50%
Humor
40%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

playful

Signature Words

bagelsspreadssandwicheshand-rolledkettle boiled

Design Playbook

Photography

food photography

Lighting

natural

Color Treatment

natural

Icons

none

Navigation

top

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on Squarespace, active on 1 social platform.

Built withSquarespace
Social
instagram

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

en

Bejgl is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Bejgl. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Wordmark
Text

Primary shape: rectangle

Complexity30%
minimalistmodern

Brand Codes

Burnt Sienna

Signature ColorSupporting

Used for the logo and accents, evoking the color of baked goods and warmth.

Consistency80%
WebsiteSocial
ActiveOccasional

Lexend Deca

Typography CodeSupporting

Friendly and approachable font used for headings, creating a welcoming atmosphere.

Consistency90%
WebsiteSocial
ActiveOccasional

Hand-rolled bagels

Origin StorySupporting

Emphasizes the traditional method of making bagels, highlighting the quality and care put into the product.

Consistency70%
WebsiteSocial
ActiveOccasional

Social Media Intelligence

Instagram

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