
BETA, spol. s r.o.
The RulerServes Businesses requiring freight and logistics services
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
BETA, spol. s r.o. anchors on Yellow (#f5f0b6) as their primary brand signal, paired with Yellow (#d2c77f), and accented by Gray. The palette leans warm — inviting and energetic.
#f5f0b6
Primary
#d2c77f
Secondary
#d5d5d5
Accent
#403231
Accent
#fdfdf8
Background
#a19565
Accent
Typography
Headings set in Open Sans (a sans-serif — clean, modern, and optimized for digital), body in Pontano Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
BETA, spol. s r.o. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
BETA, spol. s r.o. is authoritative and decisive, technically detailed.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Regional presence, headquartered in Prague, CZ.
CZ
Prague, CZ
regional
cs
BETA, spol. s r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by BETA, spol. s r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants

Primary Raster
Primary LogoBrand Codes
BETA
The brand is known by its acronym.
Mustard Yellow
#f5f3cd used as a background color, creating a distinctive visual element.
Pontano Sans
Used for headings, providing a modern and readable style.
Beta Logo Font
The Beta logo uses a rounded, sans-serif font with connected letters, creating a distinctive and recognizable brand element.
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