BOHEMIA HEALING MARIENBAD WATERS a. s.

The Innocent

“We bottle spa springs”

Food & Beverage·Beverages·bhmw.cz

Serves Health-conscious consumers

Spline SansTraditionalReliableHealth-focusedNatural10/12 intel

What Drives Them

🌿

The Innocent

Values simplicity and honesty. Trusted for being genuine.

QualityTraditionHealthNatural Resources

Color Intelligence

BOHEMIA HEALING MARIENBAD WATERS a. s. anchors on Blue (#dfe0f2) as their primary brand signal, paired with Blue (#2f2dbc), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#dfe0f2

Primary

#2f2dbc

Secondary

#6362cb

Accent

#a4a4e1

Accent

#8c8cd8

Accent

#b5b6e5

Accent

cool palette(0w/6c)Blue

Typography

Headings set in Spline Sans (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Spline Sans— HeadingsSans Serif

Arial— BodySans Serif

Open Sans— secondary_headingSans Serif

Courier New— UIMonospace

Logo Anatomy

BOHEMIA HEALING MARIENBAD WATERS a. s. uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: natural, traditional, clean.

Type

Combination Mark

Primary Shape

round

Contains

Icon + Text

Complexity

5/10

naturaltraditionalclean

Brand Character

BOHEMIA HEALING MARIENBAD WATERS a. s. is formal and professional, authoritative and decisive.

Confidence

80%

Formality

75%

Nostalgia

65%

Technicality

60%

Enthusiasm

55%

Voice Person

first_plural

Reading Level

high_school

CTA Style

formal

Signature Words

spaspringsbottle

Design Playbook

Photography

product, lifestyle

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on WordPress.

Websitehttps://bhmw.cz

Built withWordPress

Market Presence

Nationwide presence, based in CZ, communicating in 14 languages.

Origin

Market Scope

national

Languages

en, cs, zh, fr, de, he, it, ky, pl, ru, sk, sv, uk, vi

BOHEMIA HEALING MARIENBAD WATERS a. s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by BOHEMIA HEALING MARIENBAD WATERS a. s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →