BIG SMOKERS
The Innocent“Nejlepší BBQ restaurace v Praze”
Serves BBQ Enthusiasts
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
BIG SMOKERS anchors on a muted Orange (#927365) as their primary brand signal, paired with Red (#95432a), and accented by Orange. The palette leans warm — inviting and energetic.
#000000
Background
#927365
Primary
#95432a
Secondary
#bda9a2
Accent
#fafafa
Background
#1e4a31
Accent
Typography
Headings set in HelveticaNeueCondensed, body in Figtree (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
BIG SMOKERS uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
BIG SMOKERS is authoritative and decisive, warm and approachable, energetic and passionate.
first_plural
high_school
playful
Signature Words
Design Playbook
Food Photography, Restaurant Interior
natural
natural
flat
standard
rounded
moderate
image
Digital Footprint
Built on Shopify, active on 2 social platforms.
Market Presence
Local market, headquartered in Prague, CZ.
CZ
Prague, CZ
local
cs
BIG SMOKERS is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by BIG SMOKERS. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Nejlepší BBQ restaurace v Praze
Positions the brand as the best BBQ restaurant in Prague.
#1e4a31
Used for key design elements, evoking a natural feel.
Figtree
Used for headings, providing a modern and bold feel.
Social Media Intelligence
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