Blanceta.cz logo

Blanceta.cz

The Everyman

SKVĚLÉ CENY!

Retail·Online Retail·blanceta.cz

Serves Price-conscious shoppers

font-eshoprychleReliableFriendlyPracticalApproachable11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

Customer SatisfactionAffordabilityWide SelectionConvenience

Color Intelligence

Blanceta.cz anchors on Blue (#3cc6b7) as their primary brand signal, paired with Blue (#28847d), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#3cc6b7

Primary

#28847d

Secondary

#234b48

Accent

#5ba276

Accent

#d3dcde

Accent

#fefefe

Background

cool palette(1w/5c)Blue · Green

Typography

Headings set in font-eshoprychle (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
font-eshoprychleHeadingsSans Serif
Aa
Nunito Sanssecondary_headingSans Serif
Aa
Open SansBodySans Serif
Aa
Open SansnavigationSans Serif

Logo Anatomy

Blanceta.cz uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Blanceta.cz is authoritative and decisive, energetic and passionate, simply spoken and accessible.

Enthusiasm
75%
Confidence
70%
Warmth
65%
Urgency
50%
Formality
45%
Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

SKVĚLÉ CENYVěrnostní kartičkySLEVA

Design Playbook

No design patterns detected

Digital Footprint

Built on Next.js, active on 2 social platforms.

Built withNext.js
Social
facebookinstagram

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

Blanceta.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Blanceta.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Blanceta.cz

Naming ConventionSupporting

Easy to remember and pronounce name.

Consistency90%
WebsiteSocial
ActiveOccasional

#288ea4

Signature ColorSupporting

Blue color used in the logo and website elements, conveying trust and reliability.

Consistency80%
WebsiteSocial
ActiveOccasional

Nunito Sans

Typography CodeSupporting

Modern and readable font used for text, conveying a sense of clarity and accessibility.

Consistency85%
WebsiteSocial
ActiveOccasional

Dog and Cat Silhouette

MascotSupporting

A stylized silhouette of a dog and cat head facing each other, used as a logo.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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