BODY klinika plastické chirurgie
The Ruler“Body klinika má dlouholetou tradici, vlastní zázemí, moderní technologické vybavení a ty nejlepší plastické chirurgy a personál. Přesvědčte se a svěřte se nám do rukou. Pomůžeme vám.”
What Drives Them
Commands authority and sets the standard for the category.
Color Intelligence
BODY klinika plastické chirurgie anchors on a muted White (#ffffff) as their primary brand signal, paired with Orange (#503216), and accented by Orange. The palette leans warm — inviting and energetic.
#ffffff
Primary
#503216
Secondary
#c8834b
Accent
#ffffff
Background
#000000
Text
#fdfaf8
Surface
Typography
Headings set in Poppins (a sans-serif — clean, modern, and optimized for digital), body in Yaldevi (a serif — evoking tradition, authority, and print heritage). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
BODY klinika plastické chirurgie uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
BODY klinika plastické chirurgie is formal and professional, authoritative and decisive, warm and approachable — also technically detailed.
third
college
direct
Signature Words
Design Playbook
Digital Footprint
active on 3 social platforms.
Market Presence
Regional presence, based in CZ, communicating in 3 languages.
CZ
regional
cs, en, de
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Logo Variants
Primary SVG
Primary LogoBrand Codes
Burnt Sienna
Used in the logo and as an accent color throughout the website, specifically #c8834b.
Poppins
Used for headings, giving a modern and clean look.
Professional Portraiture
High-quality photos of surgeons and patients, often with a focus on before-and-after results.
Soft lighting
The image features soft, diffused lighting that creates a gentle and flattering effect on the skin.
Social Media Intelligence
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