What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Bohem Prague Hotel anchors on a muted Blue (#243441) as their primary brand signal, paired with Blue (#000079), and accented by Blue. The palette balances warm and cool tones.
#243441
Primary
#000079
Secondary
#005151
Accent
#444444
Text
#000000
Background
#ffffff
Background
Typography
Headings set in var(--font-family-title) (a serif — evoking tradition, authority, and print heritage), body in var( --font-family-global ) (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Bohem Prague Hotel uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Bohem Prague Hotel is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
high_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, headquartered in Prague, CZ, communicating in 5 languages.
CZ
Prague, CZ
local
cs, de, en, pl, es
Bohem Prague Hotel is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Bohem Prague Hotel. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
253441
Used for primary buttons and accents, conveying a sense of sophistication and reliability.
Montserrat
Used for headings and body text, providing a modern and readable aesthetic.
Social Media Intelligence
Meta Advertising
January in Prague is about calm, space and time. No crowds. No rush. Just a city at its most authentic. Sleep well. Stay longer. ➡️ Booking link in bio - Leden v Praze je klidný. Více prostoru. Více času. Bez davů. Bez spěchu. Jen město takové, jaké skutečně je. Spěte dobře. Zůstaňte déle. ➡️ Link na rezervaci v bio #januaryescape #bohempraguehotel #praguetravel
🛎️ Still planning your weekend in Prague? We’ve got a room for you! This Friday & Saturday (July 4–5), Hotel Bohem Prague still has a few rooms available – no discounts, just genuine comfort and bohemian charm. ✨ What to expect: ✔️ Peaceful, clean rooms ✔️ Self check-in – easy & fast ✔️ Great breakfast available ✔️ Ideal location in Smíchov ✔️ Local tips from Mr. Bohem himself Whether you’re here for the summer buzz or a spontaneous getaway – we’re ready to welcome you. 📲 Book now: www.bohemprague.cz
Bohem Prague Hotel
Leden a únor mají v Praze jiné tempo. Město zpomalí. V ulicích je méně lidí. O to víc prostoru na procházky, odpočinek a rána bez plánů. Pokud si potřebujete na chvíli vydechnout a změnit prostředí, Bohem Prague Hotel je pro takové pobyty ideální. 👉 Rezervace přímo na našem webu. #klidnyvikend #prahabezdavu #bohempraguehotel
Leden a únor mají v Praze jiné tempo. Město zpomalí. V ulicích je méně lidí. O to víc prostoru na procházky, odpočinek a rána bez plánů. Pokud si potřebujete na chvíli vydechnout a změnit prostředí, Bohem Prague Hotel je pro takové pobyty ideální. 👉 Rezervace přímo na našem webu. #klidnyvikend #prahabezdavu #bohempraguehotel
Bohem Prague Hotel
Útulný pokoj v Prahe? Blízko centra, bez stresu. Rezervujte od 65 EUR za noc.
Bohem Prague Hotel
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